Pence’s Right Hand Man
How Social Conservative Gary Bauer Uses His Network Of ‘Values’ Groups To Enrich Himself
With the advent of super PACs in the 2010 campaign, Bauer quickly moved to create the Campaign for American Values. Dedicated to “fighting to protect and defend your values-based way of life,” the super PAC raised and spent hundreds of thousands of dollars in the 2012 presidential campaign on ads to “expose Obama’s radicalism on values issues.” After the President Obama was re-elected in spite his efforts, Bauer again saw hundreds of thousands of left over cash-on-hand and arranged a $1,000 monthly political and administrative consulting gig for himself — another $8,000 to date.
Finally, Bauer turned to his oldest available account for his most lucrative work. The Campaign for Working Families PAC, a traditional political action committee first created in 1996, began 2013 with nearly $1 million left in the bank. The committee, which calls itself “the leading pro-family, pro-life political action committee in America,” claims to exist “solely to raise funds to support or oppose candidates based upon their political views.” But starting in March, Bauer began paying himself $13,750 a month for “political and admin” consulting — $68,750 over the past five months, and several times more than the $8,250 the committee has given, total, to federal political candidates so far this year.
At these rates, his annual consulting fees for these committees would project to more than $200,000. This would be in addition to his full-time American Values job and any payments he receives from his weekly columns, SiriusXM radio show, and other work.
Mr. Bauer is a consultant to the political committees you mentioned in your inquiry. He advises the organizations on strategy, does fundraising for them, consults with office holders about their agenda, attends strategy sessions representing the groups, interviews and selects candidates the groups endorse or does educational work for. He frequently lectures, debates and writes op-eds on issues for each of these organizations. In addition, he advises each of them on educational ad campaigns and partisan ad campaigns, depending on the group and its legal limitations. Americans United to Preserve Marriage is an organization that promotes strengthening traditional marriage as the institution that produces the best outcomes for children. The fee that Mr. Bauer receives is for the voluminous amount of speaking, writing, publishing and debating he does every week on that subject. He is also responsible for fundraising for the organization.
But Bauer has not raised any significant money for Americans United to Preserve Marriage since 2008. Indeed its lone $50,000 donation this year came from Bauer’s own Campaign for American Values PAC. And given that the agenda for all of the other groups seems identical, it is hard to imagine how his socially conservative speeches, op/eds, and other work would not also be part of his 40-hour-a-week job as president of American Values.
Bauer, who did opposition research for the Republican National Committee during the Nixon years, was president of the anti-LGBT Family Research Councilfrom 1988 to 1999. He received 8 percent of the vote in the 2000 Iowa Republican caucus.